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另类风格定位奶茶店/广州历新设计

5459 2019-03-28T15:14:13 6

设计师: 彭建（历新设计）
作品类别：餐饮空间
另类风格定位奶茶店/广州历新设计说明：

项目名称：广州奶茶店设计

Project Name：Design of milk tea shop in Guangzhou

主设计师：彭建

Chief designer：Peng Jian

参与设计师：周城林陈冠

Participating designer：Zhou Chenglin Chen Guan

设计说明：

随着中国市场消费的升级，现下奶茶风盛行，受到许多人的追捧，同时也催生了许多知名的奶茶品牌，该案的客户要求不做隔层，注重环境给客人的感觉，并且不喜欢太多繁琐以及现在千篇一律的装修风格。他们追求大气简洁的同时又能让客户觉得有品位。

于是我们采用黑白为主，用以冷峻干练的简约风格，来打造一个“性冷淡风”的奶茶店。

简约并不是缺乏设计元素，相反，它是一种更高层次的创作境界。理性的布光、理性的做工、理性的格局，每一处细节都经得起推敲，细心搭配，要简约而有质量。

Design notes：

With the upgrading of consumption in the Chinese market, the current trend of milk tea is popular among many people, and it has also spawned many well-known milk tea brands. The clients of this case are not required to make a layer, pay attention to the environment to the guests, and do not like too More cumbersome and now the same style of decoration.

They pursue the simplicity of the atmosphere while at the same time making customers feel good. So we use black and white as the mainstay, to use a cool and simple style to create a "Normcore" tea shop.

Simplicity is not a lack of design elements. On the contrary, it is a higher level of creative realm. Rational lighting, rational workmanship, and rational pattern, every detail can withstand scrutiny, careful matching, simple and quality.